Jim joined the team in 2014. After holding roles in sales management and human resources, Jim was named Chief Sales Officer in 2021. He began his career teaching high school agriculture and spent 32 years with the regional cooperative system between Cenex, Land O’Lakes, and Agriliance. He held roles in retail farm sales, wholesale sales with dealers, managed crop advisor programs, regional sales management and sales development programs.

Jim grew up in Door County, WI, on a dairy farm and spent a lot of time working at cherry and apple orchards. He graduated from UW River Falls with a degree in ag education and crop and animal science. He is married to his wife, Susie, and combined they have two daughters, a son and three grandchildren. They also have a wonderful little dog, Rosie, and cat, Snickers. He enjoys hunting and fishing and is an avid Packer, Brewers and Badger fan.